Business Seminar Series
LVCC S3 Classroom | Thursday, February 28th | 8:00am - 5:00pm
NEW to the Spring Nationals! The Spring Business Seminar Series offerings provide you with 2 tracks of business training seminars that will teach you to Recruit, Enroll, and Manage your students more effectively. With a new line-up of seminar instructors, you will learn from the industry’s top professionals. Register now and bring your staff to take advantage of both tracks of seminars all day long.
8:00 AM – 10:00 AM (2 Options)
Facebook 101 - Learn how to set up Facebook and Instagram Business accounts to give potential customers more information about your products, services or business. Featuring the release of ATA Done For You Facebook monthly posts from the ATA marketing Department. Laying a foundation for future marketing potential. With Kavitha and Jonathan Frank, owners of 3 ATA locations.
Tortal - Profit Generators and Referrals - Profit Generators and Referrals: Defining and planning your “streams of income” is key to achieving your monthly financial objectives. Outside of your monthly billing, you will need to plan for all of the ways to achieve your goal for the month. Along with the importance of providing outstanding customer service and what makes a school referable.
10:15 AM – NOON (2 Options)
Social Media Advanced - Utilizing all aspects of the social media lead funnel to generate leads for eventual trial conversion. Email, Messenger, Text, ChatBot, Contests, Brand Ambassadors Learn specifically how to turn social media engagement into new students. Including an Interactive Facebook ad creation with budgeting and targeting recommendations. A familiarity with Facebook groups, IG, and Facebook Ads Manager is a prerequisite for full participation. With Mr. Jonathan Frank owner of 3 licensed ATA Locations. Featuring the release of ATA Done For You Facebook monthly posts along with the introduction of Facebook Ads from the ATA marketing Department.
Tortal - Phone Scripts - Communicating with Customers: The hallmark of any good business model is effective communication with its customers. Following phone scripts and using proper phone etiquette ensures you are handling all customers and potential customers professionally and effectively.
1:00 PM - 3:15 PM (2 Options)
Marketing - Plan 2019 (Last 6 mos) - How to implement marketing campaigns and use MyATAToday.com for Lead generation, conversion, and retention to help build and grow your school. With Crystal Haner and Master Corey Coffrin of ATA Martial Arts of Bloomington, IL.
Tortal - New Enrollment - Understanding the ATA’s Program Director E-Learning system (Tortal Portal) and the Physical Intro Lesson planner with Liz Beddow and Sr. Master Michael Wegmann, owner of 7 ATA Licensed locations in the greater Wake County, NC area.
3:30 PM – 5:00 PM (2 Options)
Interactive Round Table New Members Life's Golden Ticket - Discussion on best practices for new members and one Life’s Golden Ticket with Sr. Master Michelle Landgren Lee. This was one of the most popularly rated workshops, and now you have the opportunity to experience it yourself!
ATA EZ Sign up and ATAMartialArts.Com - Using ATAEZSignUp.comand Announcing Phase 1 of the newATAMartialArts.comwebsite, the interface for all ATA Martial Artists: Members, Competitors, Licensees, Masters, and everyone in between. Phase 1 will be targeted for communications for the ATA Licensee. Attend this seminar to experience a preview of the new Licensee interface, effectively replacingMyATAToday.com